2019 MARKET OUTLOOK

High Value market is expected to continue its positive growth clearly outperforming Standard demand, with:

  • the ≥18” market still solidly growing at +8%,

  • ≤17” market is expected to be flattish

The issues of the car market are going to spill into early 2019, resulting into a different pace of tyre market growth among channels:

  • in the Replacement, the ≥18” is expected to grow ~10%, with all the Regions performing well,

  • in the Original Equipment, the ≥18” market is expected to grow ~+5%.

  • O.E. + REPL. ≥18” CAR TYRE MARKET 2019


    Source: Company elaborations based on third party data relative to car market and on data provided by local associations of tyre producers


    The ≥18” tyre market segment, which is a significant part of the High Value market for motor vehicles, is characterized by a higher growth than that of the standard segment, considering:

    • the evolution of the circulating car market mix;

    • the growing number of car models which is accompanied by the diversification of the characteristics of the tyres approved for each individual car model;

    • the growing demand for Specialties and Super Specialties tyres;

    • the increasing market share of SUVs;

    • the evolution of automobile design towards higher tyre rim diameters.

    2016-2020 KEY DRIVERS OF GLOBAL HIGH VALUE TYRE MARKET GROWTH



    Fonte: Company Presentation

Last Revised: 28 Feb 2019